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Tarot Bags and Journals: The Ultimate Add-On Products Your Customers Will Love




If you’re in the business of selling mystical, witchcraft, or fantasy products, you already know the importance of offering items that resonate with your customers' needs. While tarot decks, crystals, and candles are often the stars of the show, there’s a range of add-on products that not only enhance your customers’ magical practices but also increase your shop's sales. Among the top sellers are tarot bags and journals—essentials for the modern witch, tarot reader, or anyone who treasures their spiritual tools.

In this blog post, we'll explore why tarot bags and journals are the ultimate add-on products your customers will love, and how stocking them in your shop can boost your business.


Why Tarot Bags and Journals Are Must-Haves

For many tarot practitioners and spiritual seekers, the journey isn't just about the tools—they’re about the experience. Offering tarot bags and journals alongside your main products provides your customers with practical, beautiful, and meaningful items that enhance their connection to their spiritual work.



1. Protect Tarot Decks in Style

Tarot decks are often cherished possessions, and their users want to keep them safe from damage. Tarot bags are a practical and stylish way to store and protect these valuable tools. Whether your customers are looking for a luxurious velvet bag or something adorned with mystical symbols, tarot bags add an extra layer of care to their spiritual practice.

When customers buy a new tarot deck, offering a coordinating tarot bag as an add-on can increase your sales while giving them the option to personalize and protect their cards. Not to mention, tarot bags make wonderful gifts for tarot lovers and beginners alike.


Key Features to Highlight:

  • Protection for tarot decks

  • Range of styles (velvet, embroidered, satin, etc.)

  • Designs featuring symbols like the moon, stars, pentacles, or crystals

  • Perfect for gifting



2. Journals: A Tarot Reader’s Best Companion

A tarot journal is one of the most valuable tools for anyone serious about their tarot journey. Whether they’re new to tarot or a seasoned reader, keeping track of readings, spreads, and insights is essential for personal growth. Journals allow tarot practitioners to record their interpretations, reflect on patterns, and track their intuitive growth over time.

By offering beautifully designed tarot journals in your shop, you’re providing an essential item that helps your customers deepen their practice. Pairing journals with tarot decks or bags as part of a special package or bundle is a great way to offer added value.


Key Features to Highlight:

  • Blank or guided journal pages for recording tarot readings

  • High-quality, durable paper

  • Covers featuring mystical or gothic designs

  • Perfect add-on to any tarot deck purchase


How Tarot Bags and Journals Boost Your Sales

When customers buy a tarot deck, they’re not just purchasing a pack of cards—they’re investing in a whole experience. By offering tarot bags and journals as add-ons, you cater to that desire for a complete and immersive practice. Here’s how these items can help boost your sales:


1. Bundles and Gift Sets

Create bundled packages that pair tarot decks with matching tarot bags and journals. Offering these as gift sets is especially appealing around holidays or special occasions, as customers love ready-made, thoughtfully curated gifts. A tarot gift set makes it easy for beginners to start their journey or for experienced readers to add to their collection in style.


2. Upsell Opportunities

When customers are checking out with a tarot deck, suggest a tarot bag to protect their cards or a journal to record their readings. These subtle upsell opportunities can significantly increase your average order value while giving your customers something they genuinely need.


3. Repeat Customers

By offering a range of tarot bags and journals, you encourage customers to return for more. As they build their collection, they might come back to purchase new designs or add a matching journal to complement a deck they already own.




Appeal to a Wide Audience

Whether your shop focuses on gothic, witchy, or fantasy aesthetics, tarot bags and journals can be tailored to suit different customer preferences. Here are a few themes that appeal to various audiences:

1. Gothic Elegance

For customers who love the darker, more mysterious side of tarot, consider offering gothic-style bags and journals. Black velvet, deep purple satin, and designs featuring skulls, ravens, or ornate gothic patterns will resonate with those who want their spiritual tools to match their aesthetic.

2. Mystical and Witchy Vibes

For those drawn to traditional witchcraft or the cottage core witch aesthetic, look for bags and journals with moon phases, pentacles, herbs, or crystals. These items evoke the timeless beauty of nature and magic, making them perfect for your witchy customers.

3. Fantasy Magic

Appeal to fans of fantasy with tarot bags and journals inspired by the worlds of dragons, fairies, and mythical landscapes. These designs will enchant anyone who sees tarot as part of a magical, fantastical world.



Final Thoughts: Elevate Your Shop with Tarot Bags and Journals

Tarot bags and journals are more than just accessories—they’re essential companions for anyone on a spiritual journey. By offering these items in your shop, you not only give your customers a practical way to enhance their tarot practice, but you also tap into a growing market of spiritual and magical enthusiasts who value beauty, protection, and personalization in their tools.

Whether you’re upselling a beautiful velvet tarot bag or encouraging customers to deepen their tarot practice with a journal, these add-on products are the perfect way to boost your sales while delighting your customers.

Discover our range of tarot bags and journals today—and give your customers the ultimate experience in tarot magic.

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